by Shannon Schafer | Aug 21, 2023 | Blog, Social Media, Thought Leadership
What is Threads? A social media platform created by Meta, combining the photo/video sharing opportunities of Instagram, combined with the real time conversation aspect of X (formerly Twitter). It launched over the summer, and surged quickly to over 100 million users...
by Jonathan James | Mar 23, 2018 | Blog, Social Media
When it comes to marketing with Facebook’s user data, morality issues are at the forefront of consumers’ minds. However, marketers can ask the question, is it wrong? These consumers willingly share their information and data helps marketers provide content at a...
by Nichelle Schulz | Apr 24, 2017 | Blog, Digital Media, Social Media
First off, this is probably one of the biggest marketing ploys of all time. And it worked amazingly well. The Unicorn Frappe was only around for a few days before it disappeared, but those artificial neon blue and pink colours will be forever in our brains (maybe...
by Anthony Haid | Apr 25, 2016 | Blog
Hopefully, the title of this article will help you understand the reason why Facebook is making the change that it is. Last week, Facebook announced that it will be changing its News Feed algorithm once again. In its quest to make users News Feeds as engaging and...
by Anthony Haid | Feb 16, 2016 | Blog
Last week, Instagram announced that they will now be offering a 60-second video ad unit. Much of the conversation has been around the seemingly counter-intuitive experience Instagram is trying to place on their short attention span user. For those that don’t use...