TV Upfronts Update

TV Upfronts Update

As we are in TV Upfront season, we thought we should share some of our observations about what fall TV might look like this year, in light of the current global situation, and the impact we have seen on the TV industry. Enjoy! [youtube...
What to Consider When Purchasing Sponsored Content

What to Consider When Purchasing Sponsored Content

Sponsored content is a great tool to use when you’re looking to engage with a particular audience to showcase your business or product. However, if your content doesn’t fit the tone or the audience of the digital publication you’re utilizing, you could quickly lose...
Esports and its Meteoric Rise

Esports and its Meteoric Rise

The crowd of 17,000 leaps to its feet, as commentators strain their voices describing the last flurry of action. Thundering cheers and celebration erupt from the crowd, as the team embraces in their sound-proof booth. Confetti rains down from above as fireworks...