by Nichelle Schulz | Mar 23, 2016 | SEM
Since I last wrote about the changes Google had made to the search engine results page (SERP), there have been a few noticeable, but subtle, performance fluctuations. Taking a look at all of our DSA search campaigns, I looked at the different industry segments to see...
by Nichelle Schulz | Mar 3, 2016 | SEM
There have been some recent changes to Google’s search engine results page (SERP). Google has decided to drop the text ads showing on the right-hand side, and has increased the amount of ads showing at the top from three to four (for desktop) for “highly commercial...