Mediology - Independent Canadian Media Agency https://validator.w3.org/feed/docs/rss2.html Schrödinger’s Click: The Most Misunderstood Metric in Media Media Coordinator Holiday Digital Rates: How They Differ From the Rest of the Year Home Ogres, Onions, and Ad Overload: Finding the Right Frequency From Funnel to Pretzel: How Modern Marketing Got Twisted Mediology and LBMG Media Supervisor (Traditional Buyer/Planner) CONTACT US MapleREACH Programmatic Should Brands Be Hip and Cool (and 45) with Digital Media? Why ‘AI’ Feels Like Strategy (and Why That’s So Tempting) The Memory Game Every Marketer Should Play About Us Campaign Optimizations and the Case for Patience The Benefits of Bing Advertising Instagram Launches 60 Second Video Ads An Open Letter to Google Ad’s Support Team Home The Curious Case for Quality Score Are Keyword Match Types Matching? The Shared Traits of Apple Peeling and AI Boycott or Not? The Facebook Conundrum Threads – What do I need to know from a brand marketing perspective? Is Performance Max Worthy of Your Advertising Dollars? BLOG SERVICES CAREERS Google’s SERP changes: Performance Snapshot FACEBOOK WILL NEVER BE THE SAME DSA Roadtrip! SMX Advanced Seattle The Pokémasters of Media DSA @ Google Partners Summit 2016 Television Advertising Outside of the Box Facebook To Split Revenue With Video Creators DSA Supports Iron Will Fundraiser Is Paid Content Right for you? Are the 90’s slowly coming back? The Search for the Unicorn Frappe DSA Digital – Facebook Blueprint Certified The Future of In-Store Retail? Media Notes From The Super Bowl by Carey Lewis Tips for Influencer Marketing Audiences Surge with Raptors in the Playoffs Knowing the Risks with Influencers DSA Media 2.0 Search Top Impression Share Exposed! One of Canada’s Most watched Sports Broadcasts: The Grey Cup Bill Gates is right about crypto. He’d be right if he said it about digital media, too. AI Overview vs Paid Search: Path of Least Resistance